IELTS Essay - Focusing on products and brands

by Rakez

Some people focus too much on products and brands that they buy/use.

Do you think this behavior has more advantages than disadvantages.

It is always a debatable issue whether to purchase the branded products and impact on the public. In the recent years the branded companies goods has a significant effect on the consumer’s choice of selection. It is argued by the public that purchase of branded items have more advantages than disadvantages. This will be analyzed by looking at the factors like durability of the goods and great value for money spent.

On one hand, most of the customers are attracted due to the trust on company’s products in producing long lasting with high quality and value added guaranteed services. For instance Apple laptops are mostly trusted by world wide consumers because of the efficient and performance devices manufactured by the company. Hence, people believe in purchasing these branded products in the symbol of highly engineered configuration than compared with the remaining companies. Thus it clearly proved that these products are worth to buy and use.

On the other hand the money spent on the product is worth for the life time. Considering an example, as Sony electronic products, although the price is on the higher side than the rest of the company, but the products are assured with high standard and international warranty, attracts the consumer in buying their products. In addition to this customers feel these products as a symbol of status in acquiring these goods. Thus, after analyzing, it is clearly stated that it is more advantageous to buy branded products.

Following this look, it can be concluded that focus on branded item purchase is always an advantage unless it becomes the negative impact on the consumers. It is also hoped that demand for these branded products will rise drastically.

Can someone provide comments on my essay?

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Nov 06, 2014
IELTS Essay - Focusing on products and brands
by: IELTS buddy

I'm just going to comment on a couple of key points.

Firstly, make sure you use the correct transitions. In your second body paragraph you use:

"On the other hand"

But you are not comparing anything e.g. positive and negative. So this should be "In addition" or a similar transition.

Using "On the other hand" causes coherency problems.

Also, you are saying there are MORE advantages. That means there must be some disadvantages (and indeed to suggest this in the conclusion). Your essay would be improved by mentioning one of these at the beginning in a first body paragraph.

Nov 19, 2014
you just confused the question
by: waqar

the question is not asking about advantages of branded products..

it asks that whether the BEHAVIOUR of focusing on products and brands is having advantages or disadvantages ??

You should understand the question first..

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